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Serena Cook the Fixer

Pacha Magazine

Serena Cook the Fixer

Need something sorted? Tennis lessons for the kids or a dentist who wont give you a headache?

Serena Cook's Deliciously Sorted is the concierge service for the stars in Ibiza. She's a self-proclaimed "manager of expectations" on an island where guidance and insider knowledge are as essential for a fancy dinner as getting into Amnesias VIP.

She writes a summer column for Tatler, is a spy for Mr and Mrs Smith, runs a sister company International Villas and organises A-list parties. Jemima Khan, Kevin Spacey and Damon Dash have all been Deliciously Sorted and tap into Serena's Ibicenco knowledge font.

When Paris needs a needs a hotel and Robert Carlisle wants a chef, they dial Serena's digits first. "I was somewhere at the right time and filled a niche," she modestly explains. "People need to be told to go down a certain dirt track for a few hundred meters, here more than anywhere else in the world."? In her sixth season of Deliciously Sorted, she draws on a wealth of global experience and a 14 year love affair with Ibiza.

Some clients need the whole package, others just fancy a few extras to make their holiday complete. "Whoever comes here you want them to have a nice time, whether they're spending 2 or 2000."

Her background is in the restaurant world; she opened a pioneering organic cafe and ran Odean in Bogota, Columbia, until fleeing the bombs to London's The Atlantic and Coast.

When close pal Jade Jagger suggested a summer in Ibiza, Serena took an opportunity that started her career snowballing. She managed Jade's house, sorted sumptuous spreads and discovered her guests had a wealth of requirements from the obvious to the outlandish. Now she has chefs, drivers, beauticians, hosts, waitresses, masseurs and more on her ever expanding books. Serena can deliciously sort just about anything.


"They sell Jade Jagger's funky clothes and specially designed jewellery, interesting clothes and art. Neil's simply the best tattooist in the world"

"Simple Spanish food at its best at the foot of Es Cubells. No one knows about it so its a great place to enjoy your sea bass in peace."

"If you love dirty, breaks-fuelled house then anywhere he's playing, such as Underground or private parties is going to be cool."

"I love to escape to this converted finca. There are themed yoga weeks and organic and macrobiotic food on the menu."

"The ultimate rustic ibiza retreat in a beautiful valley: no phone service, fabulous views and a gorgeous pool."